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Why do I
need a Web Site?
Normally, the worst
reason for doing anything is "because everyone
else is..."
However, if
you're marketing a product or service and you
are NOT advertising where your competition is,
you'll find yourself left behind very suddenly.
In the past,
when your customers were looking for a product
or service, their easiest option would be to
pull out the Yellow Pages to search for a store
or company in their area that provided the
product or service they were in need of.
Sometimes this supplied a name and phone number.
Sometimes, an address. On more rare occasions, a
picture advertisement with a list of services or
products.
With the
Internet today, that same customer can go to a
search engine or index and be presented with a
list of businesses that fit their needs, with
links to their web pages. Those web pages are
loaded with product pictures and price lists,
maps and phone numbers, and even online Shopping
Cart system which allows the customer to order
products and services-all without ever having
to leave the house or office.
Perhaps you have
a "service" oriented practice such as
accounting, law, or medicine that's already
doing well and you're wondering why you should
burden yourself with the added expense of a web
site. Simply put, not having a web site will
soon be like not having a listing in your local
Yellow Pages. In the web world, this is referred
to as a "corporate presence." Even if your best
business comes by word-of-mouth, your potential
customers may want to check you out. A
well-designed, professional web site can give
you added visibility and credibility. Especially
if you provide a public service and your goal is
to get information to a large number of people
almost instantaneously. Additionally, the cost
of maintaining a Web site is probably the most
cost effective advertising you'll ever do.
The Internet is
one of the first places a person who has
access to a computer will go to get information.
As one source put it, "the Internet 'IS'
information." Whether it's information on
Hepatitis C or a specific product or service,
the World Wide Web is *the* place your customers
look to for information.
Call us today to
find out how you can have your very own website
for as little as £50. Not only that, we will
throw in £150 worth of free advertising with
yahoo one of the world biggest search engines,
and if your not completely satisfied we will
give you your money back.
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